Privacy Policy

Learn More About Your Privacy Rights

E-Mail Addresses 

E-mail addresses provided by you to Sunseeker Resorts shall not be shared with any third parties that are not contractually obligated to a relationship with Sunseeker Resorts. Your email address may be shared with our affiliates and subsidiaries within Allegiant Travel Company, such as Teesnap, Nonstop, etc. 


SMS Messaging

Message and data rates may apply. By consenting to SMS messages, you agree we may contact you in any way including text messages, calls using prerecorded messages or artificial voice, and calls and messages delivered using automatic telephone dialing systems (auto‐dialer) or an automatic texting system. Automated messages may be played when the telephone is answered, whether by you or someone else. If an agent or representative calls, he/she may also leave a message on your answering machine, voice mail, or send one via text. You may revoke your SMS text consent at any time by texting “STOP” in response to an SMS message. To consent you must be 18 years of age or older and not on any Sunseeker Resorts self-limit or exclusion list. You certify, warrant and represent that the telephone number(s) you have provided to us are your contact number(s) and that you are permitted to receive calls at each telephone number you have provided to us. You also agree to promptly alert us whenever you stop using a particular telephone number.

Use of Cookies & How We Use Your Information

A cookie is a small data file that websites often store on your computer's hard drive when you visit. Sunseeker Resorts uses cookies, but we do not store personally identifiable information in your cookie. 

We use cookies to monitor and maintain information about your use of our website in a manner that does not identify you. This information helps us to serve you better by improving our site design, as well as our products, services, contests, and promotions. 

Policy Changes

Sunseeker Resorts reserves the right to modify its Privacy Policy at any time. In the event that we make a material change to our policy we will post a notice of the change on this page. 


Effective Date: January 1, 2020 

This Privacy Notice for California Residents supplements the information contained in Allegiant Travel Company’s (“Allegiant's”) Privacy Policy and applies solely to all visitors, users, and others who reside in the State of California ("consumers" or "you"). Allegiant consists of Allegiant Travel Company and its family of subsidiary entities, including: Allegiant Air, LLC; Sunseeker Resorts, Inc.; Allegiant Nonstop; and Teesnap LLC.  We adopt this notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this notice. 

Information We Collect 

Allegiant may collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device ("personal information"). In particular, Allegiant may have collected the following categories of personal information from its consumers within the last twelve (12) months:

CCPA Category Examples
A. Identifiers.

A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, driver's license number, passport number, or other similar identifiers. Some information may overlap between categories. 

B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). 

A name, signature, address, telephone number, passport number, driver's license or state identification card number.

C. Protected classification characteristics under California or federal law. 

Age, citizenship, marital status, medical condition, physical or mental disability, gender, veteran or military status.

D. Commercial information.  Products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. 
E. Biometric information.  None.  This information is not collected from consumers. 
F. Internet or other similar network activity.  Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement. 
G. Geolocation data.  Physical location or movements. 
H. Sensory data.  None.  This information is not collected from consumers. 
I. Professional or employment-related information.  None.  This information is not collected from consumers. 
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).  None.  This information is not collected from consumers. 
K. Inferences drawn from other personal information.  Purchasing preferences, characteristics and behavior. 


Personal information does not include: 


  • Publicly available information from government records. 

  • Deidentified or aggregated consumer information. 

  • Information excluded from the CCPA's scope, such as: 

    • health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;

    • personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver's Privacy Protection Act of 1994.

Allegiant obtains the categories of personal information listed above from the following categories of sources: 

  • Directly from you. For example, from forms you complete or products and services you purchase, or your interaction(s) with our website. 

  • Indirectly from you, such as from your purchasing or other actions on our website.  

  • From third parties, which may include marketing partners, advertisers or other third parties. 

Use of Personal Information

We may use or disclose the personal information we collect for one or more of the following business purposes: 

  • To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote or ask a question about our products or services, we will use that personal information to respond to your inquiry. If you provide your personal information to purchase a product or service, we will use that information to process your payment and facilitate delivery. We may also save your information to facilitate new product orders or process returns. 

  • To provide, support, personalize, and develop our website, products, and services. 

  • To create, maintain, customize, and secure your account with us. 

  • To process your requests, purchases, transactions, and payments and prevent transactional fraud. 

  • To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses. 

  • To personalize your website experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through our website  and via email or text message (with your consent, where required by law). 

  • To help maintain the safety, security, and integrity of our website, products and services, databases and other technology assets, and business. 

  • For testing, research, analysis, and product development, including to develop and improve our website, products, and services. 

  • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.  

  • As described to you when collecting your personal information or as otherwise set forth in the CCPA.

Allegiant will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing notice. 

Sharing Personal Information

Allegiant may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract. We do not disclose your personal information to any third party that resells your information.  

We share your personal information with the following categories of third parties:

  • Service providers. 

  • Data aggregators.

Disclosures of Personal Information for a Business Purpose 

In the preceding twelve (12) months, Allegiant has disclosed the following categories of personal information for a business purpose: 

Category A: Identifiers. 

Category B: California Customer Records personal information categories. 

Category C: Protected classification characteristics under California or federal law. 

Category D: Commercial information. 

Category F: Internet or other similar network activity. 

Category G: Geolocation data. 

Category K: Inferences drawn from other personal information. 

Sales of Personal Information 

In the preceding twelve (12) months, Allegiant has not sold personal information for monetary consideration. Please note:  Allegiant does not sell your personal information to third parties for money.  We do share your information with third parties as described herein, in order to provide certain products and/or services, which under certain circumstances, may constitute a “sale” as defined under the CCPA. 

Your Rights and Choices 

The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights. 

Access to Personal Information and Data Portability Rights

You have the right to request that Allegiant disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you: 

  • The categories of personal information we collected about you. 

  • The categories of sources for the personal information we collected and/or disclosed about you. 

  • Our business or commercial purpose for collecting and/or disclosing that personal information. 

  • The categories of third parties with whom we share that personal information. 

  • The specific pieces of personal information we collected about you (also called a data portability request). 

  • If we disclosed your personal information for a business purpose, a list identifying the personal information categories that each category of recipient obtained. 

Deletion Request Rights

You have the right to request that Allegiant delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies. 

We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to: 

  1. Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you. 

  1. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities. 

  1. Debug products to identify and repair errors that impair existing intended functionality. 

  1. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law. 

  1. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.). 

  1. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information's deletion may likely render impossible or seriously impair the research's achievement, if you previously provided informed consent. 

  1. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us. 

  1. Comply with a legal obligation, such as Federal Aviation Regulations which require air carriers to preserve certain passenger related data for a specified period of time. 

  1. Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

“Do Not Sell My Personal Information” Rights 

You have the right to opt out of the sale of your personal information.  Allegiant does not sell your personal information to third parties for money.  We do share your information with third parties as described herein, in order to provide certain products and/or services, which under certain circumstances, may constitute a “sale” as defined under the CCPA.

Exercising Your Personal Information Rights

To exercise the access, portability, deletion and do not sell rights described above, please submit a verifiable consumer request to us by either: 

Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. 

You may only make a verifiable consumer request twice within a 12-month period. The verifiable consumer request must: 

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative. 

  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. 

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. 

Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.

Response Timing and Format 

We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time, we will inform you of the reason and extension period in writing. 

We will deliver our written response by email. 

Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request's receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is usable. 

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.


We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not: 

  • Deny you goods or services. 

  • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties. 

  • Provide you a different level or quality of goods or services. 

  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services. 

Changes to Our Privacy Notice 

Allegiant reserves the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice on the Website and update the notice's effective date. Your continued use of our website following the posting of changes constitutes your acceptance of such changes. 

Contact Information

If you have any questions about this notice, the ways in which Allegiant collects and uses your information, or wish to exercise your rights under California law, please do not hesitate to contact us at:

Email : 

Postal Address : 

Allegiant Travel Company 

Attn: General Counsel – Legal Department 

1201 North Town Center Drive 

Las Vegas, NV 89144